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Provincial, Municipal and District Officials Working Together For Preparation of PHF Cup International Home Textile Creative Design Contest
Qiao Yujing (Deputy Director General of Yantai Ministry of Industry and Information Technology)， Tong Xin (Deputy Secretary General of China Industrial Design Association), Li Chenxian ( Captain of No.2 Service Team in Yantai for High-Quality Development of Private Enterprises in Shandong Province), Zhao Jing (Section Chief of Industry Division of Yantai Bureau of Industry and Information Technology), Bai Yang (Executive Deputy Director of Sino-Germany Industrial Design Center), Qiao Shouhua (Vice President of Sino-Germany Industrial Design Center), Wang Haichao (Deputy Head of Fushan District) and Lin Liyun (Director General of Fushan Bureau of Economy and Information Technology) visited PHF to deeply discuss PHF Cup with representatives responsible for this contest in PHF on 27 April, 2019.
Design industry is in the ascendant under the strong support from Yantai Municipal Party Committee and Municipal Government in recent years and has been one of the most important drivers to push forward the creative development of municipal economy, especially to accelerate the transformation and upgrading of traditional manufacturing industries. Sino-Germany Industrial Design Center and Shandong Industrial Design and Research Institute have been established in Yantai which attract great attention from officials at state, provincial and municipal levels as well as specialists and scholars at home and abroad in relevant fields. Liu Jiayi, Secretary of Party Committee of Shandong Province, said when visiting Sino-Germany Industrial Design Center and Shandong Industrial Design and Research Institute that great importance shall be attached to the development of industrial design, to the constellation effect of design industry so as to organically combine the intelligent industrialization and industrial intelligence.
PHF Cup, as the design contest in home textile region of 2019 International Industrial Design Contest and International Design Industry Expo held by Yantai Municipal Peoples Government, devotes to the promotion of communication and cooperation among designers from different countries and regions on 18 October, 2019. The PHF Cup is hosted by China Textile and Apparel Education Society, China Industrial Design Association and China Chamber of Commerce for Import and Export of Textile and Apparel and organized by Wuhan Textile University, Shandong University of Art and Design, Fushan District Peoples Government, Yantai Pacific Home Fashion and Captain of No.2 Service Team in Yantai for High-Quality Development of Private Enterprises in Shandong Province, and co-organized by Committee of 2019 International Industrial Design Contest and International Design Industry Expo, Wuhan Textile University College of Art and Design and professional Committee of Home Textile of CHTA.
Officials have discussed preparation of contest through and reached many written documents to guarantee the smooth development of contest in the meeting. According to the meeting, PHF Cup is expected to be held annually to further shape the Design City, a new image of Yantai, and to push forward the deep integration of industrial designs and manufacturing industry to build the platform for the promotion of home textile brand culture and for the communication among designers in home textile industry. In addition, the contest will actively introduce more advanced educational resources and industrial resources, will integrate better creative intelligence and will explore the most way which is suitable for the development of Yantai manufacturing. PHF Cup is well supported by Tong Xin, Deputy Secretary General of China Industrial Design Association.